Zuckerberg laid out his lofty ambition in a Chicago speech last week that suggested Americans are in need of something to unify their lives.
“It’s so striking that for decades, membership in all kinds of groups has declined as much as one-quarter,” he said during a rally for Facebook users who’ve built large community-support groups on the site. “That’s a lot of of people who now need to find a sense of purpose and support somewhere else.”
He added, “People who go to church are more likely to volunteer and give to charity — not just because they’re religious, but because they’re part of a community.”
Zuckerberg thinks Facebook can help, using its networking power to organize people.
And they can all be told what to think! And what to do! And who to “unfriend” from their benevolent communities!